Thursday, September 13, 2012

How Much Money Do Models in fact Make?

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Do models no ifs ands or buts make "a lot" of money and live a glamorous lifestyle? Well, I no ifs ands or buts hate to say this but the sass is yes, and, no. Let's be clear about one point to start, the vast majority of models work on a part time basis. Only a small ration model full time, and these approximately always live in the major modeling markets of the world such as New York, La, London, Paris, Milan, and others.

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Rate Matrix
Hourly Rate - Freelance: ... Major market 40;... Small market 40
Day Rate - Freelance: ... Major market 350;... Small market 350
Hourly Rate - group Rep:... Major market 375;... Small market 150
Day Rate - group Rep:... Major market 3000;... Small market 1200

As can be seen from the Rate Matrix there is a considerable contrast in rates in the middle of freelance and group represented models, and, in the middle of rates in small markets versus major markets. Of course, these are generalized midpoint rates and can vary significantly depending upon circumstances. The rates in this matrix are only for the actual photo shoot and not for what are called usage fees. Usage fees are based, you guessed it, on what the images are going to be used for. So for example, if the images/photos are going to be used in a national ad campaign where they will be seen by millions of habitancy then the usage fees alone can run into the tens of thousands of dollars. This is in increasing to the photo shoot fee. In fact in many cases the usage fees are much more than the photo shoot fee. For group represented models usage fees are negotiated in progress of the photo session. This is not the case for freelance models where the clients normally have very small budgets and rarely offer usage fees.

The hourly rates of 0, 0, or even seem very good, however one must perceive that these rates are only on the jobs the model no ifs ands or buts books. You must take into catalogue all the auditions the model goes out on and does not get. If a given model books every third job they go out on, the rate must be prorated over the whole time spent, bringing down the midpoint hourly earnings significantly. This is in increasing to any money spent on gas, food, travel, and/or lodging.

It is not unusual for models in the smaller markets such as Seattle, Dallas, San Diego, Chicago, or Miami to make around ,000 a year. In the major markets recompense in the hundreds of thousands is common. In the event that a model is asked to model in Europe or Asia they should be aware that many agencies take over 50% commission plus expenses thereby leaving the model approximately nothing by time they return to the Us. This not to say "don't do it" but be specific and do your due diligence on whoever is production you the modeling offer.

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